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Bueno Bueno

Bueno Bueno Produce -

We went with big, fun colors when designing packaging for produce in a discount store. We wanted to offer produce at discounted prices to better serve the lower-income population. The idea was to develop something fun and eye-catching. With this packaging, we are also attracting the non-discount buyer. 

Package Designs -

First, look for the bell pepper bag. I decided to use kiddie rides as my theme because they are relatable and bright, fun, and timeless across all income groups.


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